Trade Show Games With Your Logo Can Boost Your Brand Recognition
If you’re looking to get a serious edge over the competition at your next convention, using the best trade show games with your logo and branding will do the trick. Not only will your trade show display booth attract visitors like honey to bees, but you’ll also create a significant amount of buzz, thanks to the strategically placed branding on your attractions.
Trade Show Booths Do Not Have To Be Boring
Getting your target market engaged in your games will give you the best chance to introduce your company to them. While they’re having fun, they’ll be more open to learning more about your products and services. This is a great “foot in the door” technique!
6 Best Trade Show Games
Here are some trade show contest ideas that put your brand logo front and center in your visitors’ collective consciousness:
1. Trade Show Promotion Prize Wheel
The “spin to win” approach to games has a universal appeal that makes it easy for just about anyone to get into.
After all, who can resist the allure of a winning a free prize in a game of chance?
You can make things more exciting by including both small and large prizes to raise the stakes and get visitors more invested in the outcome.
People will remember who you are by prominently displaying your logo on the prize wheel.
2. Branded Bean Bag Toss / Corn Hole
This one is appealing in its own way because it relies more on skill rather than luck. It’s simple too! All you need to do is toss the bean bag into the hole to win a prize. This makes it more accessible to visitors, regardless of their age. The best part is that the corn hole boards can be customized with your logo. This gives you a prime opportunity to give your brand maximum exposure as your visitors put their aiming skills to the test.
3. Branded Scratch-Off Cards
This is yet another classic game that none of your prospects will pass up!
Scratch off cards do not require a lot of investment of time on their part, and yet it’s an easy way to build hype. You can mail these out a few weeks before the trade show, then have them claim their prize on the day of the event. To spark their curiosity and build some suspense, you can also put a code instead of indicating the actual prize name. This will get them flocking to your booth when the doors open! Plus, having your logo on the playing cards will build a positive association with your brand even before they’ve set foot into the venue. Additionally, your staff can also hand out branded scratch cards to visitors as they welcome people to the event.
4. Show Them The Money!
Here’s another great game that will go well with your trade show display.
Contestants simply need to step into a money machine and try their luck at grabbing as much cash (or prize vouchers) as they can.
It’s exciting to play this one, especially if your team does an excellent job of providing play-by-play commentary for the curious onlookers. Since your company logo is conspicuously featured on the machine and on your vouchers, you’ll create a lasting impression on visitors.
Having a shiny chest with your logo on it will have people lining up at your booth. Visitors will want to take a crack at this game and see if their key is the one that unlocks the treasure. Whether you want to offer cash, vouchers or other branded memorabilia, this is going to be a hit at your next event.
6. Go High-Tech With Digital Games
If your target market is a little more tech-savvy, digital games are an excellent opportunity to capture their interest.
Some classic games work well in this format, such as trivia games, which can be played on mobile devices like tablets. However, make sure to choose one that allows for customization. That way, you can add your logo and change the color scheme to your branded colors. Alternatively, you can also rent popular arcade games like Pac Man or Daytona USA. If you’re going with this option though, you’ll have to create a leaderboard (featuring your logo and branding) and offer prizes to players with the highest score.
Get Your Business Noticed Using Trade Show Games With Your Logo
At the end of the day, what matters most is how your visitors remember your brand. Therefore, trade show games are a great way to create high engagement and the warm, fuzzy feeling of winning. When they associate that feeling with your company, everyone wins! If you want even more awesome trade show contest ideas, we’ll be more than happy to discuss a full range of customized options to suit your unique needs. Just get in touch with one of our Trade Show Promotions Specialists by calling 800-573-3111 today!